Donburi

Hakurakuten Imabari Honten

Rating77SCORE
WHY IT'S A MESHI MAP PICK
Locals keep coming back. That is the real proof.
地元の人が、通い続ける。それが何よりの証明。
Tabelog 3.49, 1,227 reviews (most in Imabari).
食べログ3.49・1,227件（今治市最多レビュー数）。
Founded 1970.
1970年創業の老舗。
Featured as an originator of Imabari yakibuta tamago gohan on the Imabari Towel official brand site and Imabari Tourism Association.
今治焼豚玉子飯の発祥に関わる名店として今治タオル公式ブランドサイト・今治地方観光協会等に掲載。
Direct management only, no franchise.
本店のみの直営（FC展開なし）。
Official website (hakurakuten.net).
公式サイト（hakurakuten.net）あり。
Iconic Imabari rice bowl at ¥900.
900円で提供される今治の名物丼。
Popular Dishes
Yakibuta tamago gohan (¥900)
焼豚玉子飯（900円）
Set A (yakibuta tamago gohan + fried chicken + egg soup, ¥1,000)
Aセット（焼豚玉子飯＋唐揚げ＋玉子スープ、1,000円）
What kind of place?
Fake reviews removed

A landmark Chinese restaurant founded in 1970, one of the originators of Imabari's yakibuta tamago gohan. The original proprietor refined a staff meal into this iconic dish. A secret sauce continuously replenished for over half a century. 1,227 Tabelog reviews—the most for any Imabari restaurant. A beloved icon from local students to national visitors.

Tabelog 3.49, 1,227 reviews (most in Imabari). 'White Heaven is the spot when in Imabari', 'the sauce blends perfectly with the soft egg'. Founded 1970, soul food for local students and nationwide visitors alike.

Business Hours
Mon11:00-14:45, 17:00-21:15
Wed – Sun11:00-14:45, 17:00-21:15
Regular Holiday：Tuesday, 年末年始
Phone0898-23-7292Call
Access
Two sessions: lunch and dinner. About 10 min walk from Imabari Station. Cash only. Takeout available
4-1-19 Tokiwacho, Imabari, Ehime
English Menu：Not AvailableCredit Card：Not Available
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Links to reservation and restaurant-guide sites include affiliate advertising. If you book through a link, the operator may receive a referral fee — but this never affects which restaurants we list, how they rank, or how they are rated.

Reserve on Hot PepperOpen in Google MapsView on TabelogOfficial Website
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Donburi

Hakurakuten Imabari Honten

Rating77SCORE
Popular Dishes
Yakibuta tamago gohan (¥900)
焼豚玉子飯（900円）
Set A (yakibuta tamago gohan + fried chicken + egg soup, ¥1,000)
Aセット（焼豚玉子飯＋唐揚げ＋玉子スープ、1,000円）
Business Hours
Mon11:00-14:45, 17:00-21:15
Wed – Sun11:00-14:45, 17:00-21:15
Regular Holiday：Tuesday, 年末年始
Access
Two sessions: lunch and dinner. About 10 min walk from Imabari Station. Cash only. Takeout available
4-1-19 Tokiwacho, Imabari, Ehime
Phone0898-23-7292
English Menu：Not AvailableCredit Card：Not Available
View larger map

Links to reservation and restaurant-guide sites include affiliate advertising. If you book through a link, the operator may receive a referral fee — but this never affects which restaurants we list, how they rank, or how they are rated.

Reserve on Hot PepperOpen in Google MapsView on TabelogOfficial Website
WHY IT'S A MESHI MAP PICK
Why this place makes the list
Locals keep coming back. That is the real proof.
地元の人が、通い続ける。それが何よりの証明。
Tabelog 3.49, 1,227 reviews (most in Imabari).
食べログ3.49・1,227件（今治市最多レビュー数）。
Founded 1970.
1970年創業の老舗。
Featured as an originator of Imabari yakibuta tamago gohan on the Imabari Towel official brand site and Imabari Tourism Association.
今治焼豚玉子飯の発祥に関わる名店として今治タオル公式ブランドサイト・今治地方観光協会等に掲載。
Direct management only, no franchise.
本店のみの直営（FC展開なし）。
Official website (hakurakuten.net).
公式サイト（hakurakuten.net）あり。
Iconic Imabari rice bowl at ¥900.
900円で提供される今治の名物丼。
77SCORE
What a score of 77 means
A measure of whether people truly want to return — not hype. Calculated after removing fake reviews.
Real reputation
Fake reviews removed

A landmark Chinese restaurant founded in 1970, one of the originators of Imabari's yakibuta tamago gohan. The original proprietor refined a staff meal into this iconic dish. A secret sauce continuously replenished for over half a century. 1,227 Tabelog reviews—the most for any Imabari restaurant. A beloved icon from local students to national visitors.

Tabelog 3.49, 1,227 reviews (most in Imabari). 'White Heaven is the spot when in Imabari', 'the sauce blends perfectly with the soft egg'. Founded 1970, soul food for local students and nationwide visitors alike.

Get directions