Sweets¥

Japan Zenzai Society Branch 1

Rating65SCORE
WHY IT'S A MESHI MAP PICK
Locals keep coming back. That is the real proof.
地元の人が、通い続ける。それが何よりの証明。
Has been operating for many years on Shinmon-dori, the approach to Izumo Taisha Shrine, the birthplace of zenzai.
ぜんざい発祥の地・出雲大社の神門通りで長年営業。
Tabelog 300 reviews (3.51), Jalan 109 reviews.
食べログ300件3.51、じゃらん109件と多数の口コミあり。
A directly managed shop by the Izumo Zenzai Society, priced under 999 yen.
出雲ぜんざい普及を目的とした「出雲ぜんざい学会」の直営店で、価格〜999円と非常に庶民的。
While popular with tourists, the shop is committed to authentic locally sourced Dainagon azuki beans.
観光客向けの側面はあるが、地元産の大納言小豆にこだわった本物の味。
No sakura concerns detected.
サクラの懸念なし。
Popular Dishes
Izumo Zenzai (sweet red bean soup)
出雲ぜんざい
Enmusubi Zenzai
縁結びぜんざい
Cold Zenzai (summer only)
冷製ぜんざい(夏季限定)
What kind of place?
Fake reviews removed

A zenzai (sweet red bean soup) specialty shop on Shinmon-dori street leading to Izumo Taisha Shrine, which is considered the birthplace of zenzai. Run by the Japan Zenzai Society, the shop serves clear and delicate red bean soup made with large Dainagon azuki beans and four types of sugar. Multiple varieties including warm, cold, and white miso versions are available. Priced under 999 yen — very affordable for a landmark area.

Many reviews praise it as the perfect dessert spot after visiting Izumo Taisha. Comments like 'the right level of sweetness,' 'reasonably priced in a charming old house setting,' and 'the cold zenzai is perfect in summer' are common. Tabelog: 300 reviews, rating 3.51.

Business Hours
Mon・Tue10:00-17:00
WedClosed
Thu – Sun10:00-17:00
Regular HolidayWednesday(不定休あり)
Phone0853-53-6031Call
Access
Located on Shinmon-dori, 3-minute walk from Izumo Taisha Mae station. Order at counter. English menu available. No takeout.
775-11 Kizuki-minami, Taisha-cho, Izumo, Shimane
English Menu:AvailableCredit Card:Available
MESHI MAP
Sweets¥

Japan Zenzai Society Branch 1

Rating65SCORE
Popular Dishes
Izumo Zenzai (sweet red bean soup)
出雲ぜんざい
Enmusubi Zenzai
縁結びぜんざい
Cold Zenzai (summer only)
冷製ぜんざい(夏季限定)
Business Hours
Mon・Tue10:00-17:00
WedClosed
Thu – Sun10:00-17:00
Regular HolidayWednesday(不定休あり)
Access
Located on Shinmon-dori, 3-minute walk from Izumo Taisha Mae station. Order at counter. English menu available. No takeout.
775-11 Kizuki-minami, Taisha-cho, Izumo, Shimane
Phone0853-53-6031
English Menu:AvailableCredit Card:Available
WHY IT'S A MESHI MAP PICK
Why this place makes the list
Locals keep coming back. That is the real proof.
地元の人が、通い続ける。それが何よりの証明。
Has been operating for many years on Shinmon-dori, the approach to Izumo Taisha Shrine, the birthplace of zenzai.
ぜんざい発祥の地・出雲大社の神門通りで長年営業。
Tabelog 300 reviews (3.51), Jalan 109 reviews.
食べログ300件3.51、じゃらん109件と多数の口コミあり。
A directly managed shop by the Izumo Zenzai Society, priced under 999 yen.
出雲ぜんざい普及を目的とした「出雲ぜんざい学会」の直営店で、価格〜999円と非常に庶民的。
While popular with tourists, the shop is committed to authentic locally sourced Dainagon azuki beans.
観光客向けの側面はあるが、地元産の大納言小豆にこだわった本物の味。
No sakura concerns detected.
サクラの懸念なし。
65SCORE
What a score of 65 means
A measure of whether people truly want to return — not hype. Calculated after removing fake reviews.
Real reputation
Fake reviews removed

A zenzai (sweet red bean soup) specialty shop on Shinmon-dori street leading to Izumo Taisha Shrine, which is considered the birthplace of zenzai. Run by the Japan Zenzai Society, the shop serves clear and delicate red bean soup made with large Dainagon azuki beans and four types of sugar. Multiple varieties including warm, cold, and white miso versions are available. Priced under 999 yen — very affordable for a landmark area.

Many reviews praise it as the perfect dessert spot after visiting Izumo Taisha. Comments like 'the right level of sweetness,' 'reasonably priced in a charming old house setting,' and 'the cold zenzai is perfect in summer' are common. Tabelog: 300 reviews, rating 3.51.

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