Kotori
Founded in 1949, this is Matsuyama's oldest nabeyaki udon specialty shop. The sweet Iyo-nada sardine broth served in an aluminum pot is Matsuyama's soul food. The menu has only two items: nabeyaki udon and inari sushi. The unchanged taste maintained by the third-generation female owner. Lines form in the morning as they close when sold out. Selected as Tabelog Top 100 Udon 2024.
Matsuyama locals are always asked 'Asahi or Kotori?' — a true city landmark. 'Time travel to a Showa-era alley.' 'This sweet dashi is the taste of Matsuyama.' Tabelog 3.65, 836 reviews. Tabelog Top 100 Udon 2024 & 2025. TripAdvisor 4.0, #9 of 1,503. Soul food that locals have visited since childhood.