Sweets¥

Saiundo Wagashi Confectionery (Main Store)

Rating85SCORE
WHY IT'S A MESHI MAP PICK
Locals keep coming back. That is the real proof.
地元の人が、通い続ける。それが何よりの証明。
Tabelog 3.20, 210 reviews (2,723 saves); TripAdvisor 4/5, ranked 14th in Matsue.
食べログ3.20・210件(保存2,723人)、TripAdvisor評価4/5・松江14位。
Founded 1874, 150 years of history.
1874年創業150年の老舗。
No franchise, all 13 locations directly managed, main store at founding location Tenjin-cho.
FC展開なし・全直営13店・本店が創業地天神町。
Maker of 'Wakakusa,' one of Matsue's Three Famous Confections.
松江三大銘菓「若草」の製造元。
Rooted in daily life of Matsue residents as a pillar of Japan's Three Major Wagashi Centers alongside Kyoto and Kanazawa.
京都・金沢と並ぶ日本三大和菓子処の担い手として松江市民の日常に根付く。
No closure news.
閉店情報なし。
No PR deals.
PR案件なし。
Technically meets chain criteria (4+ stores) but exception applied under 'no FC, main store at founding location, 150+ years' rule.
チェーン基準(4店舗以上)には該当するが「FC展開なし・本店が創業地・150年以上」の例外条件を適用。
Popular Dishes
Wakakusa (One of Matsue's Three Famous Sweets, from ¥700)
若草(松江三大銘菓・700円〜)
Seasonal Fresh Wagashi
季節の生菓子
Anpan
あんぱん
What kind of place?
Fake reviews removed

Founded in 1874 (Meiji 7), 150 years of history—a representative wagashi confectionery in Matsue. The shop that inherited the tea ceremony culture beloved by the 7th lord of Matsue Domain, Matsudaira Harutsugu (Fumai), and created 'Wakakusa,' one of the 'Three Famous Confections of Matsue.' All 13 locations are directly managed (no franchise), with the main store unchanged in Tenjin-cho, its founding location. Embodies why Matsue is called one of Japan's 'Three Major Wagashi Centers' alongside Kyoto and Kanazawa. Tabelog 3.20, 210 reviews (2,723 saves); TripAdvisor 4/5, ranked 14th in Matsue.

"For Matsue souvenirs, it's definitely Wakakusa—a taste worth showing off anywhere in Japan." "A taste unchanged for 150 years; the tea ceremony culture is condensed in this wagashi." "The seasonal fresh wagashi is a highlight each visit; I buy some every time I come to Matsue." "It functions not as a tourist shop, but as an everyday wagashi store for Matsue residents."

Business Hours
Mon – Sun09:00-18:00
Regular HolidayIrregular
Phone0852-21-2727Call
Access
10 min walk from Matsue Station (689m). 9 parking spaces. Cards, e-money, QR accepted. Eat-in space available (12 seats). Can order a set of matcha tea and Wakakusa.
124 Tenjin-cho, Matsue, Shimane
English Menu:Not AvailableCredit Card:Available
MESHI MAP
Sweets¥

Saiundo Wagashi Confectionery (Main Store)

Rating85SCORE
Popular Dishes
Wakakusa (One of Matsue's Three Famous Sweets, from ¥700)
若草(松江三大銘菓・700円〜)
Seasonal Fresh Wagashi
季節の生菓子
Anpan
あんぱん
Business Hours
Mon – Sun09:00-18:00
Regular HolidayIrregular
Access
10 min walk from Matsue Station (689m). 9 parking spaces. Cards, e-money, QR accepted. Eat-in space available (12 seats). Can order a set of matcha tea and Wakakusa.
124 Tenjin-cho, Matsue, Shimane
Phone0852-21-2727
English Menu:Not AvailableCredit Card:Available
WHY IT'S A MESHI MAP PICK
Why this place makes the list
Locals keep coming back. That is the real proof.
地元の人が、通い続ける。それが何よりの証明。
Tabelog 3.20, 210 reviews (2,723 saves); TripAdvisor 4/5, ranked 14th in Matsue.
食べログ3.20・210件(保存2,723人)、TripAdvisor評価4/5・松江14位。
Founded 1874, 150 years of history.
1874年創業150年の老舗。
No franchise, all 13 locations directly managed, main store at founding location Tenjin-cho.
FC展開なし・全直営13店・本店が創業地天神町。
Maker of 'Wakakusa,' one of Matsue's Three Famous Confections.
松江三大銘菓「若草」の製造元。
Rooted in daily life of Matsue residents as a pillar of Japan's Three Major Wagashi Centers alongside Kyoto and Kanazawa.
京都・金沢と並ぶ日本三大和菓子処の担い手として松江市民の日常に根付く。
No closure news.
閉店情報なし。
No PR deals.
PR案件なし。
Technically meets chain criteria (4+ stores) but exception applied under 'no FC, main store at founding location, 150+ years' rule.
チェーン基準(4店舗以上)には該当するが「FC展開なし・本店が創業地・150年以上」の例外条件を適用。
85SCORE
What a score of 85 means
A measure of whether people truly want to return — not hype. Calculated after removing fake reviews.
Real reputation
Fake reviews removed

Founded in 1874 (Meiji 7), 150 years of history—a representative wagashi confectionery in Matsue. The shop that inherited the tea ceremony culture beloved by the 7th lord of Matsue Domain, Matsudaira Harutsugu (Fumai), and created 'Wakakusa,' one of the 'Three Famous Confections of Matsue.' All 13 locations are directly managed (no franchise), with the main store unchanged in Tenjin-cho, its founding location. Embodies why Matsue is called one of Japan's 'Three Major Wagashi Centers' alongside Kyoto and Kanazawa. Tabelog 3.20, 210 reviews (2,723 saves); TripAdvisor 4/5, ranked 14th in Matsue.

"For Matsue souvenirs, it's definitely Wakakusa—a taste worth showing off anywhere in Japan." "A taste unchanged for 150 years; the tea ceremony culture is condensed in this wagashi." "The seasonal fresh wagashi is a highlight each visit; I buy some every time I come to Matsue." "It functions not as a tourist shop, but as an everyday wagashi store for Matsue residents."

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