Sanoya Imagawayaki
Founded in 1907 (Meiji 40), this 119-year-old imagawayaki shop sits near Iinuma Kannon Temple in Choshi. Famous for its thick, rustic pastry filled with house-made red or white bean paste. Sells over 1,000 pieces daily at peak times. A beloved local snack for generations. Tabelog Best 100 Sweets 2023. Takeout only.
Locals say 'eat it and you will understand, rustic but seriously good' and 'the thickness is amazing, simple yet powerful.' Tabelog Best 100 twice (wagashi 2023, sweets 2022) proves genuine quality.