Shigematsu Hanten
A pioneer of Imabari's B-grade gourmet 'yakibuta tamago gohan'—char siu pork and soft-boiled egg on rice with a secret sauce. One of the top representatives of this dish that won the 2017 West Japan B-1 Grand Prix. Queues form at lunchtime even on weekdays. Uses premium Ehime mandarin eggs.
Tabelog 3.49, 663 reviews. TripAdvisor Imabari #2 (70 reviews). 'Always eat here when visiting Imabari', 'perfect balance of secret sauce and soft egg'. A beloved ¥850 masterpiece for both locals and visitors.